NBC Entertainment creates and produces programming for the network's primetime, late-night, daytime, and Saturday-morning schedules. Through its NBC Studios subsidiary, NBC is also a leader in providing entertainment programming to the domestic and international marketplaces.

NBC has long been the top-rated network in the upscale demographics that are used to determine advertising rates. NBC's quality programs have earned the network critical acclaim, numerous awards, and ratings success. NBC's roster of popular comedy series includes Frasier, Friends, Will & Grace, Just Shoot Me, and Ed. Premiering this fall are new comedies Emeril, Scrubs, and Inside Schwartz.

The network's signature dramas include ER, Law & Order, Law & Order: Special Victims Unit, The West Wing, Third Watch, and Providence. New dramas for the fall 2001 season are Crossing Jordan, UC: Undercover, and the third member of the Law & Order franchise: Law & Order: Criminal Intent.

In addition, NBC Entertainment offers a kaleidoscope of quality primetime programming for all audiences that includes made-for-television movies, miniseries, and specials. Highlights for the fall season include the four-hour miniseries Uprising, which dramatizes for the first time the stories of Jewish resistance fighters who took up arms against the Nazis during World War II, and the three-hour NBC 75th Anniversary Special, in celebration of this significant milestone in broadcast history. NBC's annual specials include The Golden Globe Awards, Macy's Thanksgiving Day Parade, and Christmas in Rockefeller Center.

NBC's late-night story is highlighted by the top-rated series The Tonight Show with Jay Leno, Late Night with Conan O'Brien, and Saturday Night Live.

NBC's daytime entertainment schedule features Days of Our Lives, which premiered in 1965 and continues to be one of the most popular shows in daytime, and Passions, which in its second season delivered across-the-board ratings gains and is the No. 1 network daytime program among female teens.

NBC's "tNBC Saturday Mornings for Teens" features upbeat, informative live-action series including City Guys, Just Deal, and the new All About Us. With their pro-social messages, NBC's tNBC series all qualify under the educational content guidelines of the FCC's Children's Television Act of 1990. These programs respond to the needs of the community by addressing issues that are vital to today's teenagers, such as violence in high schools, eating disorders, dyslexia, drinking and driving, racism, and breaking down gender barriers.

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